Ya es oficial, el producto que más revuelo estaba causando por internet en los últimos días, el tablet de Apple, por fin ha sido presentado en la keynote por Steve Jobs, y a continuación os contamos todos los detalles mostrados en la conferencia:
En la presentación también hemos podido ver una aplicación del New York Times, en la que vemos el periódico en un formato similar al de papel, con asombrosas opciones como ampliación de imágenes, o videos adjuntos reproducibles desde la propia aplicación.
Dado el éxito cosechado por iphone e iPod en cuanto a videojuegos, el iPad no iba a ser menos, y en la presentación compañías como EA y Gameloft han mostrado sus respectivos juegos funcionando en el iPad.
Han mostrado diferentes juegos haciendo uso de la plataforma Open GLS, los cuales lucían magníficamente en la pantalla del iPad. Y los juegos presentados por las third parties han sido ‘Nova‘, un shooter futurista de gameloft disponible para iPhone y que será reeditado para iPad con el fin de aprovechar sus capacidades, y EA por su parte ha mostrado una revisión de Need For Speed Shift en la que se puede apreciar más detalle que en la versión para iPhone.
Últimamente, el sector de los e-books está en auge, y esto no se le iba a pasar a Apple. Han comenzado mostrando la a partir de ahora competencia, el Amazon Kindle, para finalmente presentar su nueva aplicación, iBooks, que muestra una encantadora estantería de madera en la que encontraremos todos nuestros libros con un estilo similar al de iTunes. Cogida de la mano de esta aplicación llega la Book Store, otra nueva fuente de ingresos para Apple, que intentará hacer competencia a Amazon, y que ya cuenta con el apoyo de grandes editoriales como Penguin, HarperCollins, Simon & Schuster, Macmillan y Hachett Book Group y los contenidos utilizarán el formato ePub.
Esta aplicación muestra una solo página imitando el grosor de un libro, y cuenta con distintas opciones como cambiar la fuente y el tamaño de texto. El punto en contra es que el iPad no utiliza tinta electrónica, por lo que quizás la lectura no sea del todo cómoda para nuestra vista.
El iPad está enfocado también para el ámbito de negocios, por lo que también estarán disponibles las aplicaciones de iWork, que se venderán sueltas a un precio de 10$ cada una.
Y sobre iBooks, veo más aplicación para revistas que para libros, pues no creo que se haga cómodo leer en este tipo de pantallas, si pensaban en esto deberían haber incluido la tecnología Pixel Qi, de la que ya os hablamos.
10:57AM “You can change the font… whatever you want. And that is iBooks.”
10:56AM The store is very similar to iTunes. Same modal pop-overs. Pricing doesn’t look too bad. The book page display is nice. You can turn pages slowly — really slick looking page animation.
10:55AM Demo time. Steve is showing it off.
10:54AM Five big partners… Penguin, Macmillion, Simon & Shuster… and more.
10:54AM “It has a bookshelf. In addition there’s a button which is the store — we’ve created the new iBook Store. You can download right onto your iPad.”
10:53AM “Isn’t that awesome? These guys only had two weeks. So we’ve seen some really great apps. Let me show you another… one of our apps. That’s an ebook reader. Now Amazon has done a great job of pioneering this… we’re going to stand on their shoulders for this. Our new app is called iBooks.”
10:52AM Scott: “While we wait for those apps to come out, we can all run our existing apps… and that is the app story for the iPad.” And Steve is back.
10:51AM Nice, live video within the app. Full screen too.
10:50AM Chad Evans from MLB.com — “We were excited to build something for the iPad. We had to create a whole new experience for this display.”
10:49AM Finally, MLB.com…
10:49AM And that’s it for EA. Really?
10:49AM A handful of new touch controls. Graphics look smooth, fairly fast.
10:48AM Need for Speed Shift on screen. Looks pretty good. “Building for the iPad is a little different — it’s kind of like holding an HD display up to your face. It’s really cool.”
10:47AM Travis Boatman from EA is up. “When Apple invited us to come on site, we couldn’t have been more excited. But we wanted to check out this device’s performance as gamers.”
10:46AM “Next up, EA.” Of course!
10:46AM Scott is… back.
10:46AM This is very slick — probably the most impressive demo yet. A very sophisticated use of the screen real estate. Brushes for the iPad looks like you can go pretty deep. Available at product launch.
10:45AM “Today I’d like to show you how brushes looks on the iPad.” This is nice. Context menus for brush and color options. We’re loving these new pop-over menus. No more diving!
10:44AM “Next is Brushes. It’s an extremely popular app.” Steve Sprang from Brushes is up.
10:43AM And Scott is back! That was brief.
10:43AM “This is just the beginning.” Big cheers.
10:42AM Wow, nice. Embedded video inside of articles that can be played.
10:42AM “We think we’ve captured the essence of reading the newspaper. A superior experience in a native application.” Wow, the layout is just like a standard paper, and again we’ve got those dropdown context menus. You can resize text with a pinch.
10:41AM “So Steve showed you the Times website, it’s beautiful. Why did we come out here to develop a new app for the iPad? Our iPhone app has been downloaded 3m times. We wanted to create something special for the iPad.”
10:40AM “To tell you about their plans for the iPad — Martin Nisenholtz.”
10:40AM “The iPad version of Nova ships later this year…” Interesting. Scott is back. “Next up, the New York Times.”
10:39AM Showing off their FPS Nova. “I can slide the d-pad on the screen…” You can set up your own controls. New gestures for interacting with games. This isn’t anything breathtaking just yet — fairly standard graphics (though nice), nothing new in terms of interaction.
10:37AM “We’re exciting about possibilities on this. So we invited some developers two weeks ago to see what they could create. We want to show you what they came up with. First, Gameloft.” Mark Hickey from Gameloft is up.
10:36AM “We’re going to feature iPad apps front and center for you.”
10:36AM “We think it’s going to be another gold rush for devs. And of course every iPad comes with the app store on it.”
10:36AM “We rewrote all of our apps for this display. the iPhone SDK supports development for this now… and we’re releasing it today.”
10:35AM “So all of the iPhone apps will run on this. In fact when you buy it, download all the apps you have right onto the iPad. Now if the developer spends some time modifying their app, they can take full advantage of this display.”
10:34AM Games look amazing. He’s playing an OpenGLS title right now and it looks super smooth.
10:34AM So far no word on multitasking, but we haven’t seen it. Jumps into and out of apps, nothing running concurrently.
10:33AM Gaming obviously will handle this better, but a text heavy app looks lonely or weirdly huge.
10:33AM “Let’s start with Facebook. It just works.” He’s showing off the non-pixel doubled version, a small app in the middle of the screen. It’s kind of silly looking. A lone app in the center of a black screen. The scaled up app looks silly as well, especially in Facebook.
10:32AM “We can also pixel double and run the apps full screen.”
10:31AM Can run all iPhone apps unmodified out of the box.
10:31AM “Morning. The app store has been a huge success. Already our customers have downloaded 3b apps.”
10:31AM “Now, let’s go back to software. We’ve seen some great built in apps. Let’s talk about third party. Let’s talk about the app store.” Scott Forstall is out!
10:30AM “What is the battery life like? We’ve been able to achieve 10 hours of battery life. I can take a flight from San Francisco to Tokyo and watch video the whole time. And it has over a month of standby time.”
10:29AM Available in 16GB, 32, 64…
10:29AM “It’s powered by our own silicon. The 1GHz Apple A4 chip. It screams.”
10:28AM Full capacitive multitouch
10:28AM “Let’s go back to the hardware.” .5 inches thin, 1.5 pounds — 9.7 inch IPS display
10:27AM Big cheers. “Watching it is nothing like getting it in your hands.”
10:27AM “So that is video on the iPad. It gives you an overview of what the iPad can do.”
10:26AM Now we’re watching a clip of Star Trek. Looks great.
10:25AM “It just all works. And of course videos… we’ve got movies, TV shows, music videos.”
10:25AM “Let’s go to YouTube. I know this clip is in HD. I can go full screen.”
10:24AM Steve is in Maps now. Zooming looks super fast — no idea what this chip is, but it has no trouble handling pretty graphically intense stuff. Everything looks polished — zero hiccup. “Now here’s street view…” Wow. Big applause for that. “Now let me show you video.”
10:23AM Now he’s showing off calendar. Some new looks here.
10:22AM “Let me show you a few other things. The iTunes store is built right in. I can sample music, buy songs.” The interface has modals that pop over what you’re viewing to show you song / album info.
10:22AM Steve is playing more Dylan!
10:21AM Wow, iTunes interface is really nice, very expansive.
10:21AM This is the ultimate tease. We’ve got a sneaking suspicion there’s a lot more to come.
10:21AM “You get the idea.” Applause.
10:20AM Now we’re watching a photo slideshow… just like iPhoto, cute music and all.
10:20AM Places in the photo app, that is.
10:20AM Now Steve is flipping through photos. Places is up now — Google Maps in effect!
10:19AM “If I’m on a Mac, I can get events, places, and faces from iPhoto here.”
10:18AM “Next, photos… this is what photos looks like. I can look at everything as a list of photos. I can tap on it…” Flicks and gestures just like the iPhone.
10:18AM “Now if I want to send a message, I hit compose — up pops this gorgeous keyboard.” Steve is typing, it looks very responsive.
10:17AM Wow, nice email display — message list in a column on the left, full message on the right.
10:17AM “So that’s browsing the web. Let’s go to email.” Again, menus pop down from the top.
10:16AM We’re basically just watching Steve casually browse. This is odd.
10:16AM Now Steve is on Fandango… Now National Geographic. Switching to landscape. If you’re an iPhone owner this will seem very familiar.
10:15AM “Let’s go to Time magazine… see what’s up there.”
10:15AM No flash here… the missing plugin icon is on screen.
10:14AM It’s essentially a huge Mobile Safari — looks really really slick.
10:14AM Wow, super smooth scrolling.
10:14AM Slide to unlock screen just like the iPhone. “This is the lock screen — icons fly in. Let’s go right to the web…” Apple.com — Bookmarks drop down from a bunch of contextual menus up top.
10:13AM “And it’s awesome to watch movies and TVs… let’s take a look at the device.” Demo time!
10:13AM “We have the iTunes store built right in. YouTube, and YouTube in HD.”
10:12AM The leak was real! Same maps application!
10:12AM “Album, photos… you can look at all of them, flick through them, it’s a wonderful way to share. Calendar… months…” The interface really does look like an exploded iPhone.
10:12AM “Phenomenal for mail.” Wow, new drop downs in the mail interface… and a large onscreen QWERTY!
10:11AM “Way better than a laptop, way better then a phone. You can turn it any way you want. To see the whole page is phenomenal.”
10:11AM “So, gonna give you a little overview. It’s very thin — you can change the homescreen to whatever you want. What this device does is extraordinary. You can browse the web with it. It’s the best web experience you’ve ever had.”
10:10AM “Let me show it to you now.” Wow — looks like our leak!
10:10AM “We think we’ve got something that is better. And we call it the iPad.”
10:09AM “Now some people thought that was a netbook — the problem is that netbooks aren’t better than anything!” Big cheers! Ha!
10:09AM “If there’s gonna be a third category, it has to be better at these tasks — otherwise it has no reason for being.”
10:09AM “What kind of tasks? Browsing the web. Doing email. Enjoying and sharing pics. Watching videos. Enjoying music. Playing games. Reading ebooks.”
10:08AM “SO all of us use laptops and smartphones… the question has arisen; is there room for something in the middle. We’ve wondered for years as well — in order to create that category, they have to be far better at doing some key tasks… better than the laptop, better than the smartphone.”
10:07AM “Let’s go back to 1991, when we first shipped our Powerbooks. The first with a TFT screen, the first with palm rests, and had an integrated pointing device. Just a few years ago in 2007 we reinvented the phone… and a few years later we got the iPhone 3GS.”
10:07AM “So let’s get to the main event.”
10:06AM “So those are the updates that we have today.”
10:06AM “And by revenue… it’s even bigg
Will the Apple tablet finally, really be unveiled? We’re at the Yerba Buena Center in San Francisco (see above) patiently waiting to get inside and get this thing underway! Keep reading after the break for the minute by minute coverage!
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